Episode 4 (part 1): Absolutely Live Entertainment LLC President Danny Melnick

Episode Notes

  • The importance of relationships
  • How to decide which artist projects are worth pursuing
  • What goes into producing a major tour
  • Website Links
    Absolutely Live Entertainment

 

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Episode 3: Savannah Music Festival Executive and Artistic Director Rob Gibson

Episode Notes

  • Why it takes 5 years of work to get noticed as an arts organization and why the next 5 years after that will payoff
  • The real purpose of Arts Education
  • Creating a successful Mission Statement and the importance of being a Mission Driven Organization
  • “Most radio stations try to be for some of the people all the time.
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Episode 2: Monterey Jazz Festival Artistic Director and Kuumbwa Jazz Center co-founder Tim Jackson

Episode Notes

  • How to create innovative marketing programs to drive festival awareness year-round
  • Strategies for creating a unique experience for festival attendees
  • The importance of adapting to changing trends and the evolving needs of patrons
  • Website Links
    Monterey Jazz Festival
    Kuumbwa Jazz Center

 

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Episode 1: SubCulture co-founder Marc Kaplan on vision, trust, and marketing in the music industry

Episode Notes

  • How to develop your vision, both as a presenter and curator of different genres
  • The importance of trust in the music industry
  • Marketing strategies for promoting any type of show
  • Website Links
    SubCulture

 

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